There are those that talk a good talk and then there is Steve that lives it.
Sims just does things differently AND it works !
Simply put I endorse him.
It’s not just a matter of where you show up but HOW.
Far too many individuals and brands lose their potential client by confusing them. Sending mixed messages and images and quite frankly losing clarity on what they offer and solve for that potential client – this needs to STOP!
So what do
We fine tune your message, your tone, and the solution.
We make sure those potential clients and customers find you impossible to misunderstand and therefore HAVE TO HAVE YOU in their world – they need to know why they NEED you!
Once we have removed all confusion from your brand, we move to amplifying your message/brand the right way. – through creating the ultimate client experience.
Be in control of your message, brand and tone with us at your side, that’s why YOU need SIMS.MEDIA
An effective brand creates an emotion!
The world of marketing and branding is filled with confusion, fancy websites with fake followers and strategies that became ineffective 10 years ago The fact is, marketing and branding is constantly changing, and you need to adapt. Your strategy that worked 2 years ago needs to change to be as effective today. But to understand branding you need to understand what’s it’s not!
It’s NOT your logo
It’s NOT your product
It’s NOT your website
its’s an emotion
That emotion is established in the experience the user gets in their interaction with you, and simply put we know a thing or two about experiences.
For 25 years Steve Sims was the founder of the world’s leading experiential concierge firm, while the experiences he brought to the world were incredible (visiting the wreck of the Titanic, Singing on stage with their favorite rock group to closing museums in Florence for a dinner party of 6 at the feet of Michelangelo’s “David”) the real talent was in the experience he gave when attracting, working with and retaining the worlds affluent
Today loyalty is not gained by bribery points but with experiences and attention to detail – do you have that?
Have you ever made a meal and it
The right ingredients but maybe not in the correct order or amounts - that’s branding
Too much of one thing doesn’t make a good thing, it ruins a balance, and a great brand has exceptional balance!
Simply put if you brand badly you end up providing a bad taste in someone’s mouth
Your recipe to an
Continuing with the cooking metaphors (apologies in advance for that but we liked it) we look at the correct recipe to produce an exceptional brand. Now that we know there must be a balance, how do we help you create that balance and that exceptional brand?
It all starts with a call. From here we can discover tone, format, and ultimately the end goal you are trying to achieve with your brand.
Then we dive deeper to see not only where you show up, but how. Are your competitors helping those searching for you flow to a different site under the assumption it’s you? Are they picking up on some old media that does not reflect who you are today? Let’s find out not only where, but how you show up!
Do you have a C.H.O.C, Central Hub Of Communication? In short its where you get to control the narrative, your story, your tone, your customer journey, and should be the first thing that ever pops up on a search of your service, product, or brand. The first search result should never be someone else’s platform like a social media feed.
While we have the idea of a great website in your head, you need to know what a website is – it’s a trophy chest, it’s all your media, your perfect copy, your enhanced pics, it’s where you peacock and showoff your best assets – think of it as your First Impression!
Have a site that screams you!
Ask yourself, if you really want to learn more about someone, do you google them or check out their social feeds? You check out their social feeds! Why? Because most people update their website every 3-5 years but update their social before their morning coffee. Simply put it’s a more current view of who they are and what they stand for. PAY attention to it!
Beyond that, you may checkout their podcast or YouTube channel. All of it serves a purpose and works to build that relationship with your audience. Whether it’s long-form YouTube videos, 60 second social media clips, or Podcasts, we help you construct and distribute the content that will resonate with YOUR audience – take control of how someone sees you.
Fun fact – over 30% of our clients don’t even know their social logins. They trust us in making sure their socials are in tune with their purpose, tone, and solution.
As a good friend once said, “there a huge difference between being easy to understand and impossible to misunderstand”.
Now that you have clarity on your brand and audience, you have your C.H.O.C. in place, and your content foundation allows people to find you everywhere they look… it’s time to amplify it.
Podcasts are fantastic, especially when you are on someone elses. No better way to establish credibility and jump into other sandpits than someone else introducing you as an expert to their audience. Let’s get you on other people’s podcasts.
While on that subject of podcasts why not launch your own?
Is that the only one way to get in other people’s sandpits? Nope! Speaking on stage allows you to share your message with that audience AND gives you valuable assets to repurpose on social media and your website to build on the credibility with your existing audience!
At this point, you are ready to expand and amplify in the form of social media ads, Google ads, YouTube ads, webinars, etc. and we can help you manage it all. Here is where you’re ready for us to become your CBP (Clarity & Branding Partner).
Why We Are
To know why we are different is to first recognize what everyone else is doing wrong
If we become an expense rather than an asset, you stop paying.
From lifestyle brands to speakers, mortgage brokers, authors, and influencers.
Doubt it? Then ask around.
This keeps us testing, trying and evolving.
You communicate with us, not a dashboard.
We do what matters, not what sounds pretty.
Media doesn’t always get the attention it deserves, especially in the B2B marketing world.
Social media has become an essential part of any business’s marketing strategy
Do you want to start your own podcast? You can, whether you’re looking to make some extra cash on the side
Do you want to become an expert in your field? Is there something that you’ve always wanted to tell the world?
Experience is something
that should be seen and not heard and Steve Sims is an absolute master!
There is no fluff or waste
of your time with them. They respect your time and make sure to overdeliver.
Sims convinced me to go on
300 podcasts in 1 year, and his team helped me get on many. There have been powerful ripple effects from those 300 podcasts that continue to benefit me over 12 months later.
Steve is impactful
He is the go to guy for the next level of anything you’re needing, podcasts, marketing or speaking. He’s the guy to help you.
Sims Media is the ONLY
media group I will trust with my stuff. After going through different companies for almost 15 years, no one stacks up like them. They have become like an extension of our own family. Super good people producing fantastic work.
SIMS.MEDIA deliver the
hard, cold truth about your current marketing and branding and then provide the solution to how to do it properly.